Destination: beer.
PIVO Brewery is located in Northeast Iowa and offers over 40 taps of beer and cider in a taproom nestled between a brewery and an art studio. I initially helped flesh out and vector the PIVO logo idea. The next step was building out the brand and overall look in apparel, glassware and marketing elements. Bottle and can design/illustration followed with different lines and campaigns. Most of the PIVO flavors and styles of beers are named after the small communities surrounding the brewery. The label artwork features different landmarks and elements from these towns.
Branding : Art Direction : Design : Illustration : Logo Design : Packaging : Merch